Sarah Hummel Design
Every project begins with research—understanding the audience, the context, and the problem at hand. Creating work that is not only visually compelling but also thoughtful, informed, and impactful.
Senior Capstone Project: The Growth Initiative
This project focuses on encouraging and supporting community gardening efforts in major urban areas. The initiative explores the role of design in promoting sustainability, local food systems, and neighborhood engagement. Through developing strategic messaging, a cohesive visual identity, and campaign materials, this project aims to inspire city residents to transform underutilized spaces into thriving gardens. The work included demonstrates a research-driven, socially conscious approach to design, emphasizing communication that fosters collective action and environmental awareness.
Featured Projects
Stationery Packaging Suite
A cohesive three-item packaging suite with custom branding, structural design, and labels that balance product individuality with a unified visual identity.
Animated Type Conference Poster
A mixed-media project exploring how augmented reality can transform typography into an interactive experience for a fictional experimental design conference.
Illustrated Children’s Matching Game
A cohesive and playful children’s matching game that includes six uniquely illustrated characters, a card back pattern, and a full-size packaging system.
Featured Photography
Sarah Hummel Design 